brand strategy, mission statement & new corporate design

TASK

Consulting and coaching in developing a new brand strategy and corporate mission statement. Redesigning PROMEA communications media, including powerful imagery. Website concept and design.

 

CHALLENGES

agor supported the development of the brand strategy for the PROMEA umbrella and divisional brands with close professional collaboration. The mission statement was discussed by staff at a full-day event led by PROMEA management and agor. The results of these processes formed the foundation for the implementation of the new corporate design, both internally and externally.

Link: www.promea.ch